SAM Laser Engraving, LLC is a family owned and operated business based in Wausau, WI.

We exist to serve the needs of our customers. We happen to etch glass, engrave a wide variety of materials including stainless steel, plastics, wood, and anodized aluminum. We also produce over 100 items that can be emblazoned with full color text, image and/or pictures.

Who is SAM? In our business SAM is not a person, SAM is three people. S is for Spencer, A is for Anna and M is for Mason. These three wonderful people are my children. Like any father and husband, they and my wife are the reason I do everything I do. Naming the business after them serves as a constant reminder to work better, harder and faster so I can provide for all of them.

What about the guy running the machines? My name is Will Wood. I’m a regular guy who fell into this business quite by accident. I’ve always enjoyed operating machinery. From meat grinders in my younger days as a meat cutter to my later career as an airline pilot. Those machines are great fun to operate but offer little to no way to express my creative side. The products produced at SAM Laser Engraving, LLC allow me to express that creativity. The best part though, is helping others. Whether that is helping create a keepsake from a wedding celebration or helping a business promote their products and services.

SAM Laser Engraving will only succeed if we help make our customers’ lives better.